Google’s AI Answers Are Stealing Your Website Traffic: Here’s How Dealers Can Fight Back
The new Google AI Answers are making it more difficult than ever to get clicks on your dealership website pages. What can you do about it?
Threads, Bluesky, & Spill: Are the Twitter Alternatives Worth Marketing On
New social media platforms are popping up regularly. Three Twitter alternatives have become available, but should you use them for your marketing efforts?
Driving Car Dealership Sales with Hyper-Personalization
How does your car dealership know that your vehicle needs a scheduled maintenance appointment? This is part of hyper-personalization, which is driving many engagement metrics for car dealers.
Key Automotive Marketing Stats Dealers Can’t Afford to Ignore
Automotive marketing is much more robust and intentional than ever before. With that said, what statistics should you pay attention to?
GA4 Cookie Format Change Disrupts Tags, Reports, and Marketing Data
Google recently made changes to create the new GA4 cookie, which has a format change from the old setup. How could this impact online marketing?
SEO Tips for Car Dealership Websites: Getting Found by Local Buyers
If your dealership’s website doesn’t appear at the top of search engine pages, you need to boost your SEO to ensure that your website is found by local buyers.
How to Track ROI from Social Media Campaigns at Your Dealership
What are your social media goals? Does your dealership need some help on social media? Track ROI from your social media campaigns with some of these tips.
GEO vs. SEO: Why Car Dealerships Need to Optimize for AI-Driven Search in 2025
It’s no longer enough to rank high on regular search engines, you’ve got to create a strategy that focuses on GEO vs SEO.
What Car Dealers Need to Know Now About Google Vehicle Ads in 2025
Where can online shoppers find your vehicle inventory? Are you running Google Vehicle Ads that bring customers to your dealership?
The Ultimate Guide to Facebook Automotive Inventory Ads
Facebook Automotive Inventory Ads are becoming an increasingly powerful dealership marketing tool, but you’ve got to set them up.