People are turning away from traditional media forms and finding what they want online making digital marketing a good career choice.
Currently, the digital world is one that’s expanding and growing more than any other. The reach is endless, the variety of ways you can influence buying decisions are amazing, and this industry doesn’t look like it’s going to slow down anytime soon.
Growth is Twice What Other Industries Offer
The average growth for all occupations, according to the Bureau of Labor Statistics, is five percent. This doesn’t sound like much, but it’s pretty strong. The growth for digital marketing jobs is twice that. This means once you receive the necessary certifications or qualifications, you’re twice as likely to find a job quickly and be able to start working in your chosen field. Now is the time to get into this industry.
Several Different Jobs in this Industry
Online marketing isn’t limited to just one activity and it typically takes many people working together to get the job done the right way. If you’re considering a career where you can work with a digital agency, some of the career titles you might see are:
• Online Content Developer
• Social Media Marketer
• Search Engine Optimization Specialist
• Business Analytics Specialist
• Brand Management
• Mobile Marketing Specialist
• Web Designer
• Professional Blogger
• Search Expert
• Email Marketer
Work Can Often Start Early
While many careers require you to receive specialized training or certifications before you can begin working as a professional, there are so many facets to digital marketing that you can often get started while still in school. If you don’t mind doing some work while you’re finishing your education, you could begin with a company and learn their processes, which can benefit both you and the company once you’ve received your formal training.
Many Digital Agencies Allow You to Work from Home
Whether you have an office you need to be present at some days of the week or you work for an entirely remote company, you can enjoy the benefits of working from home at least part of the time. This allows you to have the flexibility you desire in your schedule and leads to a more enjoyable lifestyle.
Digital Marketing Requires Creativity
Do you want to create, have ideas, and see what can come of a vision you have? If so, the online marketing world is the perfect place for you. There are many ways to see your creativity come to life. Whether you try to reach an audience with a new social media approach, a unique video, or with an alternative SEO strategy, your ideas can be put to the test and you can enjoy letting your creative juices flow.
This Sector is Great for Introverts and Extroverts
Whether you enjoy engaging with customers and showcasing a presentation that clients can sign off on, or you want to work behind the scenes to create web pages, content, and strategies, there are many ways for you to be successful. Unlike other industries, success in the digital world can come for all types of personalities that work comfortably together.
Self-Employment Opportunities are Offered
A successful digital agency needs its regular employees but also those who can come in and perform a few specific tasks when needed. Many of those are self-employed and able to create a schedule that works great for their lifestyle. If you’re a night owl, digital marketing might be the right career path for you, especially if you want to work when others are sleeping and be your own boss.
Abundant Challenges in the Digital World
Search engines are constantly evolving and rank website pages based on different key factors as more technology is used. Lately, the movement has been toward a mobile-first ranking which wasn’t the case five years ago. This ever-changing industry offers a variety of challenges that you can enjoy facing and finding solutions to when you’re in the digital marketing world. This can be one of the most rewarding aspects of this industry.
Get Started with a Digital Marketing Career Today
If you’re looking for a career that offers you serious growth potential, several great ways to become a well-rounded professional, and amazing flexibility, you should consider a career in digital marketing. Check out the variety of opportunities that are available and begin to enjoy the benefits this industry offers. As technology continues to expand, so will this industry, which means you can have some career stability along the way.
